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Airbnb will help Mexico attract digital nomads

The mayor of Mexico City has signed a deal with Airbnb to help encourage more digital nomads — people working remotely online — to work in the capital using a new news website.

Airbnb announced on Wednesday that it has created a site to “present unique cultural and creative destinations and experiences” in the Mexican capital. The so-called “Remote Work Center” shows examples of extended stay rentals, entry requirements and visa policies. It also highlights local-led and sold experiences remote workers could participate in to better understand the city.

Mayor Claudia Sheinbaum and Airbnb’s advocacy effort is also supported by UNESCO, the United Nations’ cultural agency.

“Mexican entrepreneurs will participate in a UNESCO-led training to develop authentic cultural experiences that represent Mexico City’s unique, cultural and creative traditions in many diverse neighborhoods,” according to an Airbnb statement.

Mayor Claudia Sheinbaum told a news conference the impact on local tenants is expected to be minimal, Reuters reported.

“Most digital nomads choose to stay in expensive neighborhoods, where rent is already higher than in other parts of the capital, such as Condesa, Roma and Polanco,” Sheinbaum said, according to Reuters.

For more on this topic, check out Skift’s future of work briefing.