The training webinar examines how business owners can take advantage of this powerful marketing tool.
– Trainer Tina Calder of Excalibur Press
BELFAST, ANTRIM, UNITED KINGDOM, January 6, 2022 /EINPresswire.com/ – According to Google, 59% of shoppers say they will research a product before making a purchase in-store or online.
One of the ways they will research is by looking at a company’s website and, in particular, the blog section.
A DemandMetric study found that 68% of consumers spend time reading about the brands they care about and in 2019, 54% of Fortune 500 companies had a public blog.
The latest training webinar from UK-based multidisciplinary marketing and communications agency Excalibur Press examines how business owners can take advantage of this powerful marketing tool.
Facilitated by a trainer and a content strategist Tina Calder, the How to Boost Your Blogs and Content Marketing for 2022 session takes place on Friday, January 21 and will walk participants through the secrets of creating blog content for their business.
Speaking ahead of the session, Tina Calder said, “There is no question that the boom in content marketing and blogging cannot be ignored by businesses looking to increase their digital footprint online.
“However, for many business owners, the thought of writing and publishing a blog can be a daunting experience. From lack of confidence and ideas to not knowing what will resonate with their potential clients, blogging and content marketing are often put at the end of the to-do list.
“In this session, we’ll focus on helping people create a list of content ideas first and find out how they can figure out what to write about when creating their content. The session will also introduce the different types of blogs that businesses can create, show examples, and go over some practical templates for blogging quick and easy.
The 90-minute session will also explain to attendees everything from the types of blogging you can do for your business, how to create quick and easy blog posts, what are the key ingredients of a successful blogging, and how to come up with ideas for your business. blog.
Tina added, “Throughout this session, I will be revealing all the tools we at Excalibur Press use to create good quality content for our clients as well as unveil the secrets that other social media professionals don’t. not want you to know.
“We’ll even cover blog structure, language, rules and tone, where to post your blog and how to get it seen by others.
“This session will help businesses reduce their stress levels when it comes to blogging, creating content quickly, and giving them confidence in knowing they will deliver value to their customers throughout 2022. . “
This is the second webinar in an Excalibur Press New Years series, the first being How to Set Up Your Social Media Content Strategy and Plan for 2022 which takes place on Friday January 7th, book now at excaliburpress.co.uk/social-webinar-2022.
For more information and booking details for How to Boost Your Blog and Content Marketing for 2022 on Friday January 21, please visit excaliburpress.co.uk/blog-webinaire