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YouTube will roll out handles for content creators

YouTube is rolling out handles like most social media platforms, as announced in a recent blog post. These handles will uniquely identify a brand/channel or your YouTube channel. It will be a new way for people to easily find content creators and engage with them. Each channel will have a unique handle, making it easier for fans, followers, and subscribers to discover content and engage with the creators they love.

What is a YouTube ID?

A YouTube handle is a new way for people to find you and connect with you. Unlike channel names, IDs are unique to each creator, making it easier for you to establish a distinct presence on YouTube.

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Your new nickname will be part of your channel URL. In most cases, your vanity URL will become your login. You can use your ID to direct people to your channel when they’re not on YouTube.

For example, if your handle is @afroboytechsyour channel url will be https://youtube.com/@afroboytechs


Also read: How to Reset YouTube Recommendations


Availablity

Youtube has announced that it will notify creators when they can choose a nickname for their channel. So I guess the sooner you choose your grip the better. You can head to https://www.youtube.com/handle stay up to date ; You must be logged into that particular channel to see something like this;

In most cases, if a channel already has a custom URL, that will automatically become their default ID, or you can choose to change their channel ID as soon as the notification in YouTube Studio arrives.

The deployment can be determined by the number of subscribers and whether the channel is active or inactive.

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We want to ensure that creators can create an identity as unique as their content while giving viewers the certainty that they are interacting with their favorite creators. You can read more about handles and frequently asked questions here.

Youtube

Youtube also mentions that if a channel already has a custom URL, there is no need to update the links: they will automatically redirect to the new URL based on the handle to create a better, more unified presence.

Conclusion

Handles will appear on all channel pages and shorts, so they’ll be instantly and consistently recognizable. I think it will soon be easier and faster to mention yourself in comments, community posts, video descriptions, etc. Let’s look at the space for this deployment.